Accreditation in Public Relations + Military Communication (APR+M)

Congratulations to those who were recently granted APR+M by being Advanced through the APR+M Readiness Review process and passing the computer-based Examination:

February to March 2013

• Reagan Balsamo Lauritzen, APR+M
  Navy Public Affairs Officer
  United States Navy
  New Orleans, LA
  
• Brandon D. Morris, APR+M
  Public Information Officer
  Arkansas Department of Emergency Management and Homeland Security
  North Little Rock, AR 
  

January 2013

• William Benjamin Tisdale, APR+M
  Public Affairs Oficer
  Naval Special Warfare Group One
  San Diego, CA

December 2012

• Theresa L. Donnelly, APR+M
  Media Officer
  U.S. Pacific Command
  Honolulu, HI
• Christian Patterson, APR+M
  Deputy Director, Public Affairs
  Mississippi Military Department
  Clinton, MS

April 2012 to June 2012

• Joyce P. Brayboy, APR+M
  Public Affairs Spec
  U.S. Army 
  Fort George G. Meade, MD
• David A. Benham, APR+M
  Lt. Commander
  U.S. Navy
  Poway, CA
• Stewart M. Coles, APR+M
  Public Affairs Officer
  Special Purpose Marine Air Ground Task Force - Afgahnistan
  San Diego, CA
• Josh Diddams, APR+M
  First Lieutenant, Public Affairs
  U.S. Marine Corps
  Arlington, VA
• Deidre Forster, APR+M
  Public Affairs Officer
  Wyoming Military Department
  Cheyenne, WY
• Jacqueline A. Guthrie, APR+M
  Director of Public Affairs
  Wisconsin Department of Military Affairs
  Madison, WIFort George G. Meade, MD
• Dennis M. Murphy, APR+M
  Prof, Info in Warfare
  Center for Strategic Leadership, U.S. Army War College
  Carlisle, PA
  

 October 2011

• Richard G. Steele, APR+M
  DVIDS Program Manager
  Defense Video & imagery Distribution System
  Alexandria, VA

August 2011

• Sandra G. Arnold, MA, APR+M
  Department of Defense
  Galveston, TXFort George G. Meade, MD
• Heather M. Paynter, APR+M
  Office of Corporate Communications
  Pentagon Force Protection Agency
  Falls Church, VA
  

April 2011

• Loretta Eileen Erickson, APR+M
  Director, Communications & Marketing
  Society of American Military Engineers
  Alexandria, VA

December 2010

• Adam Shane Bashaw, APR+M
  Deputy Director, Public Affairs
  United States Marine Corps
  New Orleans, LA
• Kelly Frushour, APR+M
  San Diego, CA
• Lt. Col. Ann P. Knabe, APR+M
  Public Relations Instructor
  University of Wisconsin - Whitewater
  Whitewater, WI
• Sean Benjamin Robertson, APR+M
  Instructor
  JPASE
  Suffolk, VA
• Kashia M. Simmons, APR+M
  Public Affairs Officer
  US Army - CERDEC
  Brick, NJ

 September 2010

• Barbara Burfeind, APR+M
  Strategic Communications Director
  Defense Visual Information
  Alexandria, VA
• Douglas Cannon, APR+M
  Asst Professor, Communication
  Virginia Tech
  Blacksburg, VA
• Erin K. Dunn, APR+M
  Education Manager
  US Joint Forces Command
  Joint Public Affairs Support Element
  Suffolk, VA
• Robert Hastings, APR+M
  Senior VP, Communication
  Bell Helicopter
  Hurst, TX
• Suzanne Holroyd, APR+M
  Crofton, MD
• Donald Miles, APR+M, Fellow PRSA
  Public Affairs officer
  NORAD/US Northern Command
  Peterson AFB, CO
• Dr. Kaye Sweetser, APR+M
  Associate Professor, Public Relations
  UGA Grady College
  Athens, GA

In this Section:


APR+M Application (for new candidates)

APR+M Application (for current APRs)


APR+M KSAs Tested
These are the additional KSAs tested in the APR+M Readiness Review process.  APR+M candidates are also evaluated on the KSAs tested in APR process.


APR+M Readiness Review Candidate Questionnaire

APR+M Study Guide



Candidate Process Chart
Candidates must participate in APR+M Readiness Review process and then pass a computer-based Examination.


FAQ
This FAQ answers commonly-asked questions about the APR+M program.


APR+M Flyer
Calling all Military Communicators


APR+M Fact Sheet (for military conferences)


APR+M Maintenance
Once you obtain APR+M, these are the requirements to maintain the credential. 




“We recommended establishment of this program because the military recognizes the value of distinguishing and setting apart our top-notch communication professionals. We also recognized the fact that a process that creates formal guidelines for our top public affairs leaders was in order. This is an important effort to acknowledge the professionalism and expertise of military communicators and the special challenges we face.”

          - Capt. David J. Wray
            USN, director, Joint Public
            Affairs Support Element

"For me, pursuing the APR +M was about advancing my craft as a military communicator. Earning the credential stretched my thinking and increased my credibility as a counselor, communicator and service member. The knowledge, skills, and abilities reinforced through credentialing marry the communicator’s craft to military public affairs through careful consideration of the communication process, the ethics of both communication and the military service, and the business of warfighting. I have no doubt that pursuing the APR+M has made me a better professional and increased my value to the Navy and the Joint Force."
        - LCDR Sean Robertson, APR+M
          Joint Public Affairs Support
          Element



APR+M Council 
Chair

• Douglas Cannon, Ph.D., APR+M

Members

• Sandra G. Arnold, APR+M
• Adam S. Bashaw, APR+M
• Barbara A. Burfeind, APR+M
• Donald W. Miles, APR+M, Fellow PRSA
• Dr. Kaye Sweetser, APR+M
• Sean B. Robertson, APR+M
• Karin R. Burzynski, APR
• Kathy Mulvihill (PRSA Staff)